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Event marketing

Take the stress out of event organisation

Running an event can be a stressful project. There are just so many people to invite and so many RSVPs to track.
Traction allows you to manage your communications for events from start to finish, including your reminders, follow ups and sending out those all important pictures of the event when it is all over!

Key features

Guest list creation

Upload existing data lists into Traction from various sources

Mobile ticketing

Send your customers tickets via their mobiles prior to the event with unique bar codes

Opt-in management

Control the RSVP status of each customer

Subscriptions

Set up multiple opt-in channels for each customer, allowing them to be informed about the different parts of your event

Registration

Make registration simple - integrate your “Accept” or “Decline” responses into your email invitations

Reminders

Send triggered and targeted reminders to users based on their RSVP status

Polls

Get you audiences opinion "live"

Event day communications

Use SMS or email to communicate with your guests throughout the event

Event day competitions

Run event day SMS promotions and competitions

Post event communications

Follow up on your event via sms or mobile communications

Success story

Learn how Adobe consolidated its digital marketing with Traction.

Read more